Porsche Takes Top Spot in Prestigious Quality Study, Fourth Year Out of Five

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Once again underscoring its reputation as a true premier automobile manufacturer, Porsche has reclaimed what is arguably the industry’s most prestigious position, as the highest-ranked nameplate in the J.D. Power and Associates 2010 Initial Quality Study (IQS). This highest ranking represents the fourth time in five years that the Porsche brand has been ranked highest among IQS nameplates.

“Reclaiming the top spot among nameplates in the IQS ranking is not only gratifying for all of us at Porsche, it tangibly reflects our absolute commitment to providing our customers with the highest possible quality and ownership experience,” said Detlev von Platen, president and CEO, Porsche Cars North America.

Of course it goes without saying that here in the U.S. our very devoted dealers deserve a lot of accolades as they interface with our customers on a daily basis.”

Of course a car’s quality begins in the factory where it is built and in the highly regarded category of “Assembly Plant Quality Award”, Porsche’s acclaimed Stuttgart assembly plant — where the 911 is made — has also received the Silver plant quality award for Europe.

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